In
November 2006, Google, Yahoo and Microsoft agreed to support the Sitemap protocol.
The Sitemap protocol is a standard that can help you to submit all
of your web pages to search engines.
Last week, Ask.com joined the team so that now all four major search
engines support the Sitemap protocol. In addition, search engines
can now automatically detect your Sitemaps file.
What are sitemaps and what is the official Sitemaps protocol?
Sitemaps are an easy way for webmasters to inform search engines about
pages on their sites that are available for crawling. In its simplest
form, a sitemap is an XML file that lists URLs for a site along with
additional metadata about each URL:
- when it was last updated
- how often it usually changes
- how important it is, relative to other URLs in the site
That information helps search engines to more intelligently crawl
your site. The Sitemaps protocol is
a standard that makes it easier to create a sitemap that can
be parsed by all search engines.
How can the Sitemaps protocol help your website?
Web crawlers usually discover pages from links within the site and
from other sites. Sitemaps supplement this data to allow crawlers that
support sitemaps to pick up all URLs in the sitemap and learn about
those URLs using the associated metadata.
The sitemap allows you to inform search engines about the pages on
your website. Depending on how your website is structured, it can
be easier for search engines to find all of your web pages if you use
a sitemap.
How do search engines find my Sitemaps file? What's new?
The big four search engines Google, Yahoo, Live/MSN and Ask
will now automatically index your Sitemaps file if you add a
link to your Sitemaps file in your robots.txt file.
All the major search engines regularly
check the robots.txt of a website. Just add the following line to
your robots.txt file:
Sitemap: http:/www.yoursite.com/sitemap.xml
Of course, you can also actively inform Google and Yahoo about
your Sitemap file. This is not possible with Live/MSN and Ask.
Does a Sitemaps file improve your search engine
rankings?
Using the Sitemap protocol does not guarantee that your web pages
are included in search engines, but provides hints for web crawlers
to do a better job of crawling your site.
A sitemap helps search engines to find your web pages but it does
not help you to get higher search engine rankings.
When search engines index your web pages, they must find optimized
web page content and good
inbound links. Search engines will only give your web pages high
rankings if they have both.
The Sitemaps protocol can help you to inform search engines about
your web pages. Further information about the new sitemaps standard can
be found on the official sitemaps web
site.
If you want to actively submit your website to search engines, take
a look at IBP's search
engine submitter.